2007 Canadian consumer mass marketing fraud survey : Canadian consumer mass marketing fraud survey, 2007

To combat MMF, the Bureau plays an active role in six regional enforcement partnerships in place across Canada.1 Objectives The Bureau commissioned the 2007 Canadian Consumer Mass Marketing Fraud Survey with the overall purpose of investigating the experiences and perceptions of a random selection of Canadians related to 12 specific types of consumer MMF activity. [...] The survey's specific objective was to generate a solid baseline of national data regarding the incidence of the 12 types of consumer MMF assessed and the level of victim losses resulting from these particular frauds. [...] Victims can be found across the nation and include the well-educated as well as the poorly-educated, the rich as well as the poor, and the young as well as the old. [...] This can result in conflicting statements regarding the extent of the problem in Canada which, in turn, can undermine the effectiveness of prevention and public education efforts, as well as the ability of Canadian enforcement partners to demonstrate the seriousness of the consumer MMF problem in this country. [...] More specifically, the major objective of this survey is to generate a solid baseline of national data regarding the incidence of the 12 types of consumer MMF assessed 4 the use of stolen personal information to impersonate someone, generally for financial fraud purposes.