Winnipeggers are informed A community owned and driven about the community’s partnership and process to establish progress towards its and sustain a system of indicators shared vision reflecting the shared vision An information system created and maintained for keeping track of indicators. [...] For the purpose of this initiative, “Winnipeggers” includes all members of the community whether they are the people who live and work in Winnipeg, their formal and informal associations, and the organizations that make up the public, private, and not- for-profit sectors. [...] For the purpose of the indicators system, “Winnipeggers” includes all members of the community whether they are the people who live and work in Winnipeg, their formal and informal associations, and the organizations that make up the public, private, and not-for-profit sectors. [...] To effectively engage Winnipeggers, the community indicators system will develop a strong and compelling brand identity and use marketing and communications to create and maintain a high level of interest in the system. [...] The second opportunity will occur when the system reports back to Winnipeggers on the shared vision and invites feedback; the third engagement will occur when Winnipeggers are asked to comment on a draft set of indicators; and the fourth during the communication, reporting and outreach phase.